Senior Product Experience Manager, Fusion
BIOGRAPHY
MAY 25, 2021 9:30 AM CDT
Workshop Day 1 - Track B: Building the Right Product Using Frameworks - Personas, Jobs to Be Done, Journey Mapping
Presented at:
Building Innovation Leaders 2021
Speaker
Abstract
Workshops: Tracks
Participants are encouraged to select the track that best suits them. Regardless of grade or time spent working on products, participants have a different level of familiarity and experience with product competencies. We have designed two learning tracks this year to enable participants to learn based on where you are in your product management journey.
Track B - Recommended for participants with a good deal of experience using frameworks such as developing personas, Jobs to Be Done or journey maps.
Building the Right Product Using Frameworks
Frameworks are a critical part of every Product Manager’s toolbox. In this interactive workshop, participants will learn how to apply familiar frameworks in new ways. Grounding ourselves in empathy and a user centric approach we will focus on Personas, Jobs-to-be-Done, and Journey Maps.
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