Can interactive technology help solve traffic congestion? New research indicates a yes! Apps like Waze and Google Maps may help reduce the crisis by saving commuter time and expenses and reducing the environmental impact.
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"Technology has the potential to help society, and one way is to help us make better infrastructure decisions and put less pressure on roads," said Paul A. Pavlou, dean of the C.T. Bauer College of Business at the University of Houston and corresponding author for the report, published by the journal Information Systems Research.
Specifically, researchers found that U. S. cities using Intelligent Transportation Systems (ITS) were able to achieve greater productivity. In addition, they were able to save 175 million hours a year in travel time, 53 million gallons a year in fossil fuel consumption and 10 billion pounds less CO2 emitted each year.
The U.S. Department of Transportation describes ITS as "an integrated system of advanced communications technologies embedded in the transportation infrastructure and in vehicles to improve transportation safety and mobility.”
Source: Science Daily
